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"How to Use Facebook to Promote Your Business Without it Costing a Penny!" by Victoria Player
In this day and age it's likely that the majority of your target audience have a Facebook profile. But don't be mistaken by thinking that Facebook is only used to connect with old school friends and family members. It does in fact offer a number of features that will help connect you with your target market, drive traffic to your website and generate new leads for your business without it costing a penny. In this article I show you how.
1. Create a Facebook Group
Your target market has common interests. My prospects and readers are interested in growing their business and attracting more clients. Perhaps yours are interested in improving their relationships, making money online, dressmaking or weight loss. In the same way that people do a search for information using Google, they will equally join your Facebook group. By doing so, these people are indicating that they are part of YOUR target market and interested in what you do. They have defined themselves as potential prospects.
This is exactly what I did in the run up to launching the Women Entrepreneurs Club. I created the Women Entrepreneurs Club Facebook group and started a number of discussions that touched on common interests. I now have over 460 members. The beauty of this is that when people search for groups using the key word "Women Entrepreneur" and they see other groups with just 11 members, which group do you think they will join? By the way, it's worth using key words for your business within your group name. This will show up in Google.
2. Brainstorm Discussion Topics & Content
In order to build a community around your area of expertise you must first begin to generate curiosity and interest. It falls to you to build this interest and get the discussion going. So begin by brainstorming discussion topics and content that directly relates to your members interests and challenges. You might decide to share snippets of info from other people's blogs, videos, audio classes, articles or useful online resources. Better still share your own content that directly relates to and demonstrates your area of expertise. Include links back to your website where people can find out more. This will also improve your organic Google ranking.
It might be worth mentioning here that I'll be explaining this in-detail within the next "Women Entrepreneurs' Club" monthly Expert Training Call. We'll discuss what to do once you've got people to your website and exactly how to turn those visitors in to a list of IDEAL prospects and clients.
3. Invite New Friends
Next you need to invite your Facebook friends to join your group. This is when your group goes viral! When people join, that activity will show up in the feed on their profile page. If you are short on friends locate other groups where your target market hang out and invite them to become your friend.
4. Promote Your Website or Blog
Next you need to place a link to your website or blog in a prominent place on your Facebook group page. Do the same within your email newsletter, website or blog driving your readers back to your Facebook group. People will appreciate you giving them a place to connect and it builds a sense of community.
Again locate groups on your topic or related ones and post an invitation for people to join your group. There are three ways to do this. Use the Post a Link feature OR add something to the Discussion Board OR post a comment to the Wall. BEWARE: please DO NOT post too many links in one place or in a short time frame. You will either be barred from the group or have your Facebook account disabled for being spammy!
This simple and FREE strategy has been my greatest and most consistent source of targeted traffic to my website. So with just a little consistent effort I guarantee that it will work for you too. Good luck and let me know how you get on! 
About the Author
ABOUT THE AUTHOR: Victoria Player, the “Online Marketing Coach,” is founder of the small business growth website VictoriaPlayer.com and creator of a proven step-by-step system for increasing your online visibility, positioning yourself as an expert and attracting more of your IDEAL clients without the need to sell. To get your FREE audio training program, mini e-course and practical how-to marketing advice for attracting repeat and increased business each and every month, visit http://www.VictoriaPlayer.com.
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CDXM10 Marine CD Player by Sony for Jeep $129.99 52W x 4 high power;Marine CD player;F/R sub selectable preouts with LPF;Title scroll (auto);EQ3 stage 2 CDXM10 Marine CD Player by Sony for Jeep |
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CDXM30 Marine CD Player by Sony for Jeep $169.99 52W x 4 high power;Marine CD player;F/R sub selectable preouts;24-bit D/A converter;SAT radio ready;Title scroll (auto) CDXM30 Marine CD Player by Sony for Jeep |
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Mini USB Drive + MP3 Player (1GB) $15.1 -Unique USB drive style MP3 player- Super slim, lightand small- Also functions as a USB flash/jumpdrive (for storing any kind of files)- Built-in rechargeable lithium battery- Recharged by any powered USB ports- Simply plug into computer USB ports to copy/access files and recharge the battery- Earphones included- Comes in a nice gift box- Excellent forcommuters who needboth USB drive and MP3 playerSpecificationsDimensions: 1.89 in x 0.63 in x 0.35 inWeight: 2.75 oz |
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VCD/DVD Player and Drive Cleaner Kit $5.4 - Removes dust from the lens of a CD and DVD player- Show your great considerates to your beloved CD-Rom- Comes with a full bottle of the CD Lens Cleaning ChemicalJust put a small drop of chemical on the provided cleaner CD brush and put the CD in the Player/Drive and play the cleaner cd for around 60 seconds- From Any dust, dirt just in 60 seconds, no need to go to service station for cleaning and spend money- This cleraner is only meant to clean the lens of players where the lens is not dead- Includes a brush to remove dust and dirtSpecificationsDimensions: 4.72 in x 4.72 in x 0.08 inWeight: 6.17 oz |
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Mini USB Flash/Jump Drive Rechargeable MP3 Player with Clip(2GB/Green) $12.67 - Color: Green- Unique USB drive style MP3 player- Super slim, light and small- Also functions as a USB flash/jump drive (for storing any kind of files)- Built-in rechargeable lithium battery- Recharged by any powered USB ports- Simply plug into computer USB ports to copy/access files and recharge the battery- Excellent for commuters who need both USB drive and MP3 player- Package included? 1 * AC charger? 1 * earphone? 1 * USB data cable? 1 * English user manual |
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Mini USB Flash/Jump Drive Rechargeable MP3 Player with Clip(2GB/Black) $12.67 - Color: Black- Unique USB drive style MP3 player- Super slim, light and small- Also functions as a USB flash/jump drive (for storing any kind of files)- Built-in rechargeable lithium battery- Recharged by any powered USB ports- Simply plug into computer USB ports to copy/access files and recharge the battery- Excellent for commuters who need both USB drive and MP3 player- Package included? 1 * AC charger? 1 * earphone? 1 * USB data cable? 1 * English user manual |
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Mini USB Flash/Jump Drive Rechargeable MP3 Player with Clip(2GB/Magenta) $12.67 - Color: Magenta- Unique USB drive style MP3 player- Super slim, light and small- Also functions as a USB flash/jump drive (for storing any kind of files)- Built-in rechargeable lithium battery- Recharged by any powered USB ports- Simply plug into computer USB ports to copy/access files and recharge the battery- Excellent for commuters who need both USB drive and MP3 player- Package included? 1 * AC charger? 1 * earphone? 1 * USB data cable? 1 * English user manual |
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Trend Micro / MP3 8GB MP300 MP3 Player with USB Flash Drive Black / TS8GMP300K $47.09 Trend Micro - MP3 8GB MP300 MP3 Player with USB Flash Drive Black - TS8GMP300K |
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Compact MP3 Player Jump Drive (2GB) $19.5 - A flash memory-based digital music player - Digital storage media: 512 MB (Built-in Memory) - USB Flash disk function (no driver needed)- Concise design and durable construction- An ideal choice for music lovers SpecificationsDimensions: 3.31 in x 1.06 in x 0.67 inWeight: 4.97 oz |
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Numark Dds80 Cd/Media Player Without Hard Drive $899.95 The DDS80 CD/Media Player system includes the Numark DDS80 CD/Media Player. All you need to do is slide the hard drive (sold separately) into the hard drive slot and you're ready to play:The Numark DDS80 CD/Media Player:The Numark DDS80 blends a familiar professional DJ CD player with new media formats and devices. The CD player features convenient USB ports for connection of modern media devices such as thumb and hard drives, iPods, and MP3 players.The Numark DDS80's unique blend of media with a high-definition color screen and Numark's intuitive crate music-management software give the mobile DJ incomparable visual control of their music. Carefully crafted around the way DJs work and play, the DDS80 DJ system takes the questions out of mixing media formats and puts the answers back in the hands of the DJ.A number of Numark DJ technologies are built-into DDS80 to ensure that your gigs are always fun. Key Lock enables independent control of pitch and tempo so "Cold Sweat" will never sound like it's being sung by Alvin and the Chipmunks unless you want it to. You can move pitch all the way from -100% up to +25% and anywhere in-between. Beatkeeper seamlessly integrates your samples and loops and it has a tap-override function so you're always in control. You can play music from two devices simultaneously, including two songs from the same iPod. You can scratch CDs, MP3s, WAVs, and (unprotected) AACs using the large jog wheels.The DDS80 media player ensures fast-track access as a CD player, and when using the hard disk section, you can locate tunes even faster using text-search. The media sound system can easily expand and can be connected to any USB music storage device using the two front-panel USB ports.The Numark DDS80 fits standard 19-inch equipment racks. It occupies 5RU (rack units) total.The DDS80 is a powerhouse, cutting-edge CD player that combines the rock-solid DJ performance of a traditional DJ CD player with the forward-looking media compatibility of hard drive and USB connections.Numark DDS Hard Drive (sold separately):The media player's included 80GB removable/upgradeable hard drive stores a limitless library of music. You can rip your music straight from CD to the hard drive for the security of a backup. Can be separated into the 3RU (rack unit) DDS controller and the 2RU DDS hard drive.The Numark DDS80 CD/Media Player:Large, high-definition color displayRip your music from CD to a hard driveIncluded USB computer keyboard supports searches for songs, artists, and navigationKey Lock for independent control of pitch and tempoThree USB ports (two on the front panel) for connecting iPods, thumb drives, and hard drivesPlay music from two devices simultaneously, including two songs from the same iPodScratch CD, MP3, WAV, and AAC (unprotected)Pitch control -100% - +25%Beatkeeper technology for seamless integration of samples and loops with TAP overrideText search, letter pick scrolling, and on-board playlist creation19", 5RU DDS80Includes |
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Drive It $10 Drive It |
